Who We Are and Who This Notice Applies To
Data Controller: Quisitive Businesses LLP
Registered Address: 11th Floor, Tower-1, Arthia SEZ, Plot No. 21, Tech Zone-IV, Gautam Buddha Nagar – 201301, Noida, Uttar Pradesh, India
Website: quisitivebusinesses.com
Contact: ciso@quisitivebusinesses.com
This Cookie & Consent Notice applies to every person who visits quisitivebusinesses.com or any page operated by Quisitive Businesses LLP — whether you are browsing our service pages, submitting an enquiry form, or using our chat assistant. It explains what data we collect, why we collect it, what legal basis we rely on, and what rights you have over that data.
This notice should be read alongside our Privacy Policy, which covers the full scope of data we handle in the context of our managed security and infrastructure services.
What We Collect on This Website and Why
We collect two categories of data through this website: technical data (cookies and browsing signals) and contact data (name, email, phone number submitted voluntarily through forms or the chat assistant).
| Data Type | What It Includes | Purpose | Your Choice |
|---|---|---|---|
| Essential Cookies | Session token, CSRF protection, consent preference record | Website security, form functionality, remembering your cookie choice | Cannot be disabled |
| Analytics Cookies | Pages visited, time on page, device type, referral source (anonymised) | Understanding how visitors use the site to improve content and navigation | Opt-in via consent banner |
| Lead Form Data | Full name, business email address, phone number, message content | Responding to your service enquiry and following up with relevant information | Opt-in via consent banner |
| Chat Assistant Data | Name, email, phone number, conversation transcript | Qualifying and routing your enquiry; improving chat response quality | Opt-in via consent banner |
| Marketing Communication | Email address (from forms or chat) | Sending occasional service updates, security advisories, and relevant company news | Opt-in via consent banner |
We do not sell your data. We do not share your personal contact information with third-party advertisers, data brokers, or marketing platforms. Information you provide through our lead forms and chat assistant is used solely by the Quisitive Businesses team to respond to your enquiry.
Cookies We Use — Categories and Purpose
A cookie is a small text file placed on your device when you visit a website. Some cookies are essential for the website to function correctly. Others are optional and are only placed with your consent.
🔒 Essential Cookies
Required for the website to function — session management, form security (CSRF tokens), and storing your cookie preference. These cannot be disabled. Without them, the website cannot operate correctly.
📊 Analytics Cookies
Track how visitors navigate the site — pages viewed, session duration, device type, and traffic source. Data is aggregated and anonymised. We use this to improve page content and user experience.
📋 Lead Form Tracking
Tracks form submission events to understand which pages generate enquiries. Does not record form content (name, email, phone) — that data is handled separately under lead form consent.
💬 Chat Assistant
Enables the chat widget to function and maintains the conversation session. Chat transcripts and any contact details you provide in chat are stored for 30 days.
📧 Marketing
Enables us to send you relevant communications after you have made an enquiry. You can unsubscribe from any email we send or withdraw this consent at any time.
Cookies set by third-party services (such as analytics platforms or chat tools) are subject to those providers' own privacy policies. Where we use third-party tools, we only activate them after you have provided the relevant consent category.
Lead Forms and Chat Assistant — What Happens With Your Contact Details
Our website includes lead enquiry forms and a chat assistant designed to help you get in touch with our team quickly. Both may ask for your name, email address, and phone number.
Here is precisely what happens when you submit that information:
- Your details are received by the Quisitive Businesses team via our secure CRM or email system.
- A member of our team — not an automated system — reviews the enquiry and responds directly.
- Your details are stored in our internal CRM for the duration of the sales conversation and for a reasonable period after. See Section 7 — Data Retention for specific timelines.
- If you consent to marketing communications (opt-in), your email address may be added to our service update list. You can unsubscribe from any message we send.
- Your contact details are not shared with any third party for advertising, data enrichment, or marketing purposes.
Consent requirement: Our cookie consent banner asks you to confirm consent for lead form data collection before a form submission is processed for CRM storage. If you decline this category, your enquiry will still be received but will not be retained in our CRM beyond the immediate response — it will be handled as a transient communication only.
Every lead form and chat widget on our website displays a brief consent notice at the point of data entry — indicating what data is collected and linking back to this page. This satisfies the informed consent requirement under India's Digital Personal Data Protection Act 2023 and general international consent best practices.
Legal Basis for Processing Your Data
We process personal data collected through this website under the following legal bases:
| Data Activity | Legal Basis | Framework Reference |
|---|---|---|
| Essential cookies and website security | Legitimate Interest — necessary to operate a secure website | IT Act 2000 (Amended 2008); DPDP Act 2023 |
| Analytics cookies | Consent — you opt in via the consent banner | DPDP Act 2023, Section 6 (Consent) |
| Lead form data (name, email, phone) | Consent — you opt in AND voluntarily submit the form | DPDP Act 2023, Section 6; IT Rules 2011 Rule 5 |
| Chat assistant contact data | Consent — you opt in AND initiate the chat conversation | DPDP Act 2023, Section 6 |
| Marketing communications | Consent — explicit opt-in required; opt-out available on every message | DPDP Act 2023, Section 6; IT Rules 2011 |
India's Digital Personal Data Protection Act 2023 (DPDP Act) requires that consent for personal data processing be free, specific, informed, unconditional, and unambiguous. Our consent banner is designed to meet each of these requirements: it is not pre-ticked, it is presented before data is collected, it is specific to each category, and it provides a genuine choice to decline without affecting your ability to browse the site.
For visitors accessing this website from the European Union or United Kingdom, we apply equivalent GDPR-standard practices, including the right to access, erasure, and data portability as described in Section 6.
Your Rights Over Your Personal Data
Under the Digital Personal Data Protection Act 2023 and aligned international standards, you have the following rights regarding personal data we hold about you:
Right to Access
Request a summary of the personal data we hold about you and the purpose for which it is being processed.
Right to Correction
Request correction of inaccurate or incomplete personal data we hold about you.
Right to Erasure
Request deletion of your personal data where there is no overriding legal obligation for us to retain it.
Right to Withdraw Consent
Withdraw any consent you have given at any time. Withdrawal does not affect the lawfulness of prior processing.
Right to Portability
Request a copy of the data you have provided to us in a commonly used, machine-readable format.
Right to Grievance
Raise a grievance with our Data Protection Officer. Under DPDP Act 2023, we respond within the timeframe prescribed by the Act.
To exercise any of these rights, contact our Data Protection Officer / CISO: ciso@quisitivebusinesses.com. We will respond within 30 days of receiving a verifiable request.
Note on essential cookies: The right to erasure does not apply to essential cookies that are necessary for website security and functionality — these are processed under legitimate interest and cannot be individually deleted without affecting site operation. Clearing your browser cookies removes all cookies including essential ones.
How Long We Keep Your Data
| Data Type | Retention Period | Basis for Retention |
|---|---|---|
| Essential cookie data (session) | Session duration only — deleted when you close the browser | Legitimate interest — website operation |
| Cookie consent record | 12 months from the date of consent (stored in your browser localStorage) | Legal obligation — evidence of consent |
| Analytics data | Up to 14 months (aggregated, anonymised) | Consent |
| Lead form contact data (name, email, phone) | 24 months from last contact, or until you request deletion | Consent + legitimate interest (responding to enquiry) |
| Chat transcript and contact data | 30 days from chat session, then deleted | Consent |
| Marketing email list | Until you unsubscribe or withdraw consent | Consent |
At the end of each retention period, data is securely deleted or anonymised. You may request early deletion at any time by contacting ciso@quisitivebusinesses.com.
Third-Party Services and Data Sharing
We use a limited number of third-party tools to operate this website. Where any tool processes personal data, it is only activated after you have provided the relevant consent category.
| Category | Tool / Provider Type | Data Shared | Consent Required |
|---|---|---|---|
| Web Hosting | Hosting provider (India-based where applicable) | Server access logs (IP, timestamp) — no personal data beyond standard server logs | Essential |
| Analytics | Analytics platform (e.g. Google Analytics or similar) | Anonymised page view data, session data, device type | Analytics consent |
| Chat Widget | Third-party chat platform (if used) | Name, email, phone (only if you provide them in chat) | Chat consent |
| Email / CRM | Internal CRM or email service provider | Name, email, phone from lead forms | Lead form consent |
We do not share personal data with advertising networks, social media platforms for targeting purposes, data brokers, or any third party for commercial use.
We do not transfer personal data outside India except where strictly necessary for service delivery and under appropriate contractual safeguards — in which case you will be informed in advance.
Children's Privacy
This website is directed at business professionals and organisations. We do not knowingly collect personal data from individuals under the age of 18. If you believe we have inadvertently collected data from a minor, please contact ciso@quisitivebusinesses.com immediately and we will delete it without delay.
Under the Digital Personal Data Protection Act 2023, processing of data relating to children requires verifiable parental consent. We do not process children's personal data and our services are not designed for or directed at minors.
Managing and Withdrawing Your Consent
You have full control over your consent preferences. Here are all the ways you can manage or withdraw consent:
- Via the consent banner: When you first visit the site, the banner allows you to accept all, essential only, or manage individual categories.
- Via the Privacy Settings button: A small "Privacy Settings" button appears in the bottom-left corner of every page after you have made your initial choice. Click it to open the preference panel at any time.
- Via your browser: You can delete all cookies at any time through your browser settings (Settings → Privacy → Clear Cookies). This will reset your consent preference and the banner will reappear on your next visit.
- Via email: Email ciso@quisitivebusinesses.com to withdraw any specific consent or request deletion of personal data we hold about you.
- Via unsubscribe link: Every marketing email includes an unsubscribe link that immediately removes you from our mailing list.
Withdrawing consent does not affect prior processing. If you previously consented and we processed your data under that consent, withdrawal does not retroactively invalidate that processing. It only affects future processing from the point of withdrawal.
Updates to This Cookie & Consent Notice
We may update this notice from time to time to reflect changes in our data practices, technology, or applicable law — including changes that may result from the implementation of rules under India's Digital Personal Data Protection Act 2023 as its provisions come into full effect.
When we make a material change to this notice, we will update the "Effective Date" at the top of the page and, where appropriate, display a notice on the website or contact you directly if the change affects data you have previously provided. The most current version of this notice is always available at quisitivebusinesses.com/cookie-consent.html.
Continued use of the website after a material change constitutes acceptance of the updated notice. If you do not agree with the changes, you should withdraw your consent and cease use of the website, or contact us to discuss your concerns.
Contact, Grievances & Data Protection Officer
For any questions about this notice, to exercise your rights, or to raise a grievance about how we handle your personal data, contact our Data Protection Officer and CISO:
Mohammad Iqbal Ahmad
Chief Information Security Officer / Data Protection Officer
Quisitive Businesses LLP
11th Floor, Tower-1, Arthia SEZ, Plot No. 21, Tech Zone-IV,
Gautam Buddha Nagar – 201301, Noida, Uttar Pradesh, India
Under the DPDP Act 2023, if you are not satisfied with our response to a grievance, you have the right to approach the Data Protection Board of India once it is constituted under the Act. We will provide the relevant contact details when the Board is operational.